Global logistics and supply chain management is a comprehensive fully up to date introduction to the subject addressing both practical and strategic perspectives this revised and updated fourth edition offers readers a balanced and integrated presentation of logistics and supply chain management lscmconcepts practices technologies and applications. Global logistics and supply chain management now in its third edition provides essential reading for anybody studying scm and logistics encompassing both practical and strategic perspectives it takes a truly global perspective recognising the transnational nature of logistics activities in todays world. Global supply chain management has six main areas of concentration logistics management competitor orientation customer orientation supply chain coordination supply management and operations management these six areas of concentration can be divided into four main areas marketing logistics supply management and operations management. Written by two highly experienced authors this new text provides a concise global approach to logistics and supply chain management featuring both a practical element enabling the reader to do logistics select carriers identify routes structure warehouses etc and a strategic element understand the role of logistics and supply chain management in the wider busi